itch, tingle (in anticipation); be sexually excited, have sexual craving
Latin word, found 22 times in the texts on Socratos.
Catullus, Carmina lyrics.16.9: et quod pruriat incitare possunt,
Juvenal, Saturae 4.11.163: incipiant prurire choro plausuque probatae
Martial, Epigrammata 1.35.11: Ne possint, nisi pruriant, iuvare.
All forms of prurio